We partnered with The American Academy of Otolaryngology–Head and Neck Surgery (AAO-HNS) to redesign and launch their new digital strategy, which to improve the digital experience for their members and reach more patients. Social Driver redesigned, developed, and launched the website, which includes a Single Sign On (SSO), and integrations with the Association Management System (AMS).
Their old site was outdated, not mobile friendly, and lacked good organization for their over 2,000 pages and resources. Social Driver reorganized and migrated all 2,000 resources into a new architecture that focuses on the needs of the visitors. The website features a Find an ENT tool, where patients can locate an ENT from a variety of criteria.
This website project included custom digital branding, graphic design, Search Engine Optimization strategy, third-party integrations, reporting and analytics, and all other aspects of the website and digital strategy.
